[vc_section full_width=”stretch_row” full_height=”yes” content_placement=”middle” css=”.vc_custom_1601506352213{background-color: #232323 !important;}”][vc_row][vc_column width=”1/6″][vc_single_image image=”11″ img_size=”full” alignment=”center” css=”.vc_custom_1601720806640{padding-top: 0px !important;}”][/vc_column][vc_column width=”2/3″][vc_accordions container_bg_color=”#232323″ el_class=”acc”][vc_accordion_tab title=”Welcome”][vc_single_image image=”1839″ img_size=”full” alignment=”center”][mk_button dimension=”two” corner_style=”rounded” size=”large” url=”https://paystack.com/pay/creative-economy-earlybird” target=”_blank” nofollow=”true” align=”center” fullwidth=”true” el_class=”c2020″ bg_color=”#ffd200″ text_color=”dark”]REGISTER NOW (Early Bird Fee : $95 / #45,500)[/mk_button][/vc_accordion_tab][vc_accordion_tab title=”Overview”][vc_column_text disable_pattern=”” margin_bottom=””]
This has been true for over 100 years now for individuals, families, businesses, and nation-states and is still true today that the competitive edge an idea, product, or service will have in the marketplace, is proportional on many levels to how it can be authored and owned in a form user, clients and customers are willing to pay for.
- To create value out of something that is seemingly nothing;
- To give this creation an identity;
- To legally own that identity equitably and
- To go ahead to rent a space for this creation in the hearts, heads, and pockets of a critical mass in the world, that is top value.
To do this effectively, individuals and businesses must not only be open to the world around them, they equally must rise to the demands of the creative and digital economy. Probably the critical commonality in entities such as Apple, Samsung, Microsoft, Facebook, Google, Coca Cola, McDonald’s, Rolls Royce, and many more in the world. It is the blessing of the human person that significantly distinguishes it from other species.
In the last decade we have seen increasingly the role new and disruptive ideas and innovations have played in driving and facilitating the process of change across the entire economy; and the world. From the disruptions of Uber and Airbnb to the digital invincibility of Amazon and Google; as well as the competing of entertainment homes like Netflix and Hulu, a land grab is on. It is widely creative and it is legal.
[/vc_column_text][mk_button dimension=”two” corner_style=”rounded” size=”large” url=”https://paystack.com/pay/creative-economy-earlybird” target=”_blank” nofollow=”true” align=”center” fullwidth=”true” el_class=”c2020″ bg_color=”#ffd200″ text_color=”dark”]REGISTER NOW (Early Bird Fee : $95 / #45,500)[/mk_button][/vc_accordion_tab][vc_accordion_tab title=”About Creative Economy”][vc_column_text]CREATIVE ECONOMY is about the interplay of CREATIVITY, ECONOMICS and TECHNOLOGY. While no part of these words are new, their dominant interplay has become pertinent in our current reality because of their combined effect in reach, skill demand, IT investment, value and wealth creation.
The prevailing pandemic will continue to shape every issue of contemporary exchange all through the new decade and beyond; and the most critical word on the wisdom table of any visionary today is: PIVOT! Where are you in all of these? Your ideas, products and services are now more than ever before needing to pivot in response to changing people and changing markets. In these too, you have to take measures to protect your ideas.
[/vc_column_text][mk_button dimension=”two” corner_style=”rounded” size=”large” url=”https://paystack.com/pay/creative-economy-earlybird” target=”_blank” nofollow=”true” align=”center” fullwidth=”true” el_class=”c2020″ bg_color=”#ffd200″ text_color=”dark”]REGISTER NOW (Early Bird Fee : $95 / #45,500)[/mk_button][/vc_accordion_tab][vc_accordion_tab title=”Webinar Structure”][vc_column_text]In this 2-day webinar, we seek to discuss and unpack:
DAY 1: EVANGELISM MARKETING: Why, how and at what rate ideas spread in our world particularly in a post-COVID era and Implications
DAY 2: THE DESTINY OF IDEAS: When do you assert intellectual property rights and How can your ideas live forever.
WEBINAR STRUCTURE:
- Pre-Webinar Reading
- Live Presentation by Panelist
- Group Discussions (Break out rooms) & Debriefing
- Q & A
- Round-up
[/vc_column_text][mk_button dimension=”two” corner_style=”rounded” size=”large” url=”https://paystack.com/pay/creative-economy-earlybird” target=”_blank” nofollow=”true” align=”center” fullwidth=”true” el_class=”c2020″ bg_color=”#ffd200″ text_color=”dark”]REGISTER NOW (Early Bird Fee : $95 / #45,500)[/mk_button][/vc_accordion_tab][/vc_accordions][mk_button dimension=”two” corner_style=”rounded” size=”large” url=”https://paystack.com/pay/creative-economy-earlybird” target=”_blank” nofollow=”true” align=”center” fullwidth=”true” el_class=”c2020″ bg_color=”#ffd200″ text_color=”dark”]REGISTER NOW (Early Bird Fee : $95 / #45,500)[/mk_button][/vc_column][vc_column width=”1/6″][/vc_column][/vc_row][/vc_section]